$995 Per Month
Program Features include:
Expand the company’s digital footprint, awareness and lead generation
Setup, manage and update the following social media channels with current and relevant photos, video, events, or other content, that attracts attention, generates interest and demands to be shared by our friends and guests…
Develop a content marketing strategy by performing research to find articles, stories, resources, or other content that is relevant to our supporters/followers and post it to our social networks in a manner that invites conversation and interaction.
Reply to consumer questions and comments regularly
Keyword and hashtag research to increase maximum post reach
Identify and recommend website, marketing and digital content improvements
Website SEO evaluation and recommendations
Create, maintain and develop landing pages for the collection of email addresses, including copy writing, editing, layout/design and graphics coordination
Competitor and viral social media post research
Landing page design and development for the collection of email addresses
Generate and develop an email marketing list with existing and new clients
Setup and manage MailChimp / ConstantContact email marketing programs
Create, maintain and develop all emails, including copy writing, editing, layout/design and graphics coordination
Create one content email each month promoting new services and discounts to drive new leads and nurture existing leads
Create one content newsletters each quarter to drive new leads and nurture existing leads
Create and send “Thank You for your Business” emails to all newly serviced clients, at the end of each month, with an enclosed coupon or gift card on future service or products.
Perform A/B testing on all elements of the marketing mix to improve conversion rates (content, email templates, landing pages, offers, etc.)
Build and manage campaigns on Google and Bing
Daily management of PPC accounts, including, budget management, bid management, ad copy testing, landing page optimization, etc.
Develop social media content calendar to support marketing & sales objectives
Create and present monthly digital marketing campaign performance reports